TWITTER SMALL WORLDS
Twitter offered us a fun and challenging brief: to help users connect on the best features of the platform with a small budget. We chose to concept and execute 16 colorful animations featuring "small worlds". The world is big out there, but with the access of Twitter, the world feels a little bit smaller and more relatable.
We hired Brand New School to execute our final animations. I created the initial concepts and overall look and feel of the small worlds.
Role: AD & storyboard artist CD: Aaron Feiger CW: Boaz Frankel
SKETCHES
Sketches are an important part of my concepting phase. I like to lay out exactly what I envision for a productions company and client to help bring it to life as a team. This sketch is an example taken from the first TV spot in this campaign. You can see how it helped create the stage for the look and feel.