Twitter offered us a fun and challenging brief: to help users connect on the best features of the platform with a small budget. We chose to concept and execute 16 colorful animations featuring "small worlds". The world is big out there, but with the access of Twitter, the world feels a little bit smaller and more relatable.
We hired Brand New School to execute our final animations. I created the initial concepts, look and feel and small worlds. These sketches represent how an idea can come to life by the simplicity of a thumbnail for a large brand. More videos to roll out soon!
CD: Aaron Feiger CW: Boaz Frankel